Finland’s best meeting and convention hall
“We wanted to look forwards, analyse our sales habits and identify shared sales operating methods. Trainers’ House was a clear choice of sales partner for us. We want to raise the importance of sales within our organisation and we were looking for the best partner to do that”, says Tampere Hall’s Sales and Marketing Manager, Marjut Heinonen.
Shared sales operating methods
“I found it important that the solution was tailored to correspond to the unique culture and needs of our organisation. We worked with sales managers to build a sales training package based on the analysis conducted in the beginning. The training package sought to identify a shared mindset and objectives. After this, all of our salespeople were trained on selected sales themes and we continued with one-to-one sparring sessions between sales managers and trainers to maintain the new direction“, Heinonen continues.
2015: a record year
“2015 was our best year yet in terms of sales. In just one year, 355,000 people came to Tampere Hall for the day. Net sales and other income amounted to EUR 13.5 million and we made a profit of EUR 400,000. We now have a much more systematic approach and more jointly agreed practices. Identifying a shared sales mindset has enabled much more open-minded thinking. I can warmly recommend Trainers’ House for assignments like this. Our work together has been good for both parties and together we will think about forms of collaboration that will correspond to the changing needs of Tampere Hall”, Heinonen says.